Your event ticketing platform is what your attendees will use to purchase tickets or register for your event. Choosing an affordable and reliable event registration platform where event organizers, like you, can maximize profit and revenue for your event can be a valuable decision. One of the important factors to consider when choosing a ticketing platform is the cost, or finding a ticket platform with the lowest fees. This article is intended to help you decide which ticketing platform can … [Read more...]
18 Effective Ways To Advertise Your Event And Boost Attendance
An event planning company is hosting an industry conference aimed at helping technology companies launch new products and build industry connections. Despite being relatively new, the conference has faced challenges such as low awareness, poor attendance, competition from other events, and difficulties in attracting sponsors and partnerships in previous years. However, the conference experience has been improving over time, and the organizer now aims to enhance it further by increasing … [Read more...]
The Importance of Event Storytelling In Your Strategy
Every day, people are faced with so many messages competing for their attention. When it comes to promoting and making events, Event Storytelling is a strategic approach to hook your audience with a shared understanding and make an emotional impact that aligns with your interests. According to studies, "55% of consumers are more likely to remember a story than a list of facts." Additionally, the article cited a Harvard Business Review report that shows “human brains are naturally attuned to … [Read more...]
How To Create A Ticket Pricing Strategy For Your Events
When it comes to planning for your event, one of the most important things to ask yourself is how much will you price your tickets. A ticket pricing strategy is important because it is a big determinant of the attendance of your participants and the overall success of your event. The way you price your tickets can shape how your event is perceived by your target audience. A thoughtfully structured pricing model contributes to a positive brand perception, signaling value, exclusivity, and a … [Read more...]
16 Creative Promotional Event Ideas for Unforgettable Experience
Do you want to create attention around your next event and make it unforgettable for your audience? If so, you’re in the right place. When organizing any event, from a product launch to a music festival, staying updated on promotional event trends is essential. But how can you make your event exciting and distinctive in today's busy marketing landscape where consumers are constantly bombarded with information. That’s where the power of event marketing comes into play. According to … [Read more...]
Event Planner’s Guide to Event-Based Marketing
Event experts predict that the only marketing people will trust is event-based marketing. Because people are exposed to different types of marketing every day, they have become hesitant to any marketing strategies that feel inauthentic. Events are different. According to a report, "84% of event attendees are more positive about the company, brand, product, or service being promoted after the event." Events are fantastic opportunities to build connections and generate awareness for your … [Read more...]
An Event Planner’s Guide To Event Promotion
The road to a successful event requires a lot of preparation and pre-event work. Event planners focus their efforts on creating and executing a strategic event promotion plan. Your event promotion will determine whether your potential attendees will feel attracted to attend your event. This article contains all the information you need about event promotion and how you can use it for your upcoming event. … [Read more...]
Level Up Your Brand Activation: 9 Tips For A Memorable Experience
In today’s competitive business world, the importance of brand activation cannot be overstated. Your brand is more than just a logo or a tagline. It’s the embodiment of your company’s values, identity, and promise to your customers. Whether you’re a start-up, striving to establish your identity or a well-established company looking to stay relevant, the concept of brand activation holds the key to unlocking new heights. In this article, we'll explore the essence of brand activation, its … [Read more...]
A Comprehensive Guide on How to Start a Non-profit
Have you ever thought of how to start a nonprofit, envision the potential to drive significant global change, and become a positive force in your community? Picture the possibility of uniting individuals under a cause that genuinely sparks your passion, inspiring collective action. As per the National Center for Charitable Statistics (NCCS), around 1.5 million nonprofit organizations were registered with the Internal Revenue Service (IRS) in 2016. This marked a 4.5 percent increase from 2006 … [Read more...]
50 Catchy Event Names for Event Branding
In event planning, standing out and striking a great first impression are total game changers. Event names are one of the very first things people notice about your event. That’s why you need to make them appealing, striking, and well—catchy. Catchy event names can do wonders for your event planning business. For one, it has the ability to captivate potential attendees, spark intrigue, and set the tone for the entire party or occasion. Beyond just a string of words, event names have evolved … [Read more...]